3 Outcomes to Look Forward to From Advanced Sales Training Programs and Processes

July 6th, 2021 by Brian Suerth

Advanced sales training commonly covers everything related to creating a sales plan to overcome the fear of rejection and motivating yourself every day, among so much more.

Each component of these training programs aims to help your sales teams grow and progress so that no one begins to feel as if they have reached a saturation point in their career.

If you're looking for some inspiration for what outcomes you need from advanced sales training programs and processes, the following are just a few outcomes that you should look forward to for your team:

1. Effective Listening

   Epictetus, a Greek Philosopher, explained that since everyone has 2 ears and 1 mouth, they should be used in this proportion. Unfortunately, in a rush to explain the benefits and features of the products you're selling, it's easy to drown your prospect with everything you have to say.

   This is a very common mistake made by sales rookies. The problem here is that the second your prospects start thinking that you aren't making an effort to listen to what they have to say, you will have lost them already.

   Active listening is a silent superpower of salespeople. Throughout a sales cycle, prospects tend to drop several hints about what they may be thinking or feeling or if they have a problem that needs solving. If you aren't listening, you won't be able to find a way in.

2. Practicing Empathy and Thinking Like a Problem Solver

   It is a pretty safe bet that the machines aren't going to take over the sales department any time soon. This is because of the fact that sales constantly require empathy, problem-solving, and the ability to think on their feet and act accordingly.

   To instill all of these qualities into your sales team, you will have to teach them to adopt problem-solving skills through advanced sales training programs and processes. For starters, empathy means that you should see the world from the standpoint of your prospects. In doing so, you will be able to look beyond the problem they are communicating. Empathy allows them to look at the bigger picture.

3. Crafting a Script to Deal With Some Common Objections

   Knowledge is key and well-trained sales teams have a very solid foundation of knowledge to work with. Sales-savvy organizations can depend on advanced sales training to identify those objections that keep repeating themselves every time. You can also just as easily craft scripts that could help them deal with certain issues.

   Now using scripts is a controversial idea in the sales community. Nobody is keen on sounding like a robot, which is why you should be clear about advocating such behavior. Instead, these scripts should be used to help ease the fears of clients and to quickly shift their focus to real issues quickly.

Would you like to benefit from the best management and business practices in the industry? Well, it is Technology Assurance Group's mission to offer advanced sales training programs and processes as well as lead generation and marketing programs and partnerships with technology producers. Learn more about how TAG can benefit your sales teams.

Tags: benefits, best practices, business training, classes, customers, guidance, Member benefits, Members, Membership benefits, membership, sales training processes, services, training, webinar

Posted in: Membership, Services